Steve has designed our private label stand s for the Foodstuffs annual Expo for a number of years  now. Each year Steve has developed a unique and innovative display that has both captured the essence of our brand and communicated the key message from our initial brief in  an outstanding way.

I always wonder how he can better the exhibit each year but he always does. He has an uncanny nack of pulling together all the elements of our brand and  products and  brings a theatrical 3 dimensional attraction to what our brand represents and beyond. Our customers love our exhibits and are always fully engaged with what they see, so for us it doesn't really get much better.

Jocelyn McCallum
National Private Label Manager
Foodstuffs l Own l Brands Ltd.

Hutt City Library

" We have worked collaboratively with Shout Group to produce our unique interchangeable display units

We wanted to use a local company with retail marketing expertise that could develop an integrated display system to suit our changing needs and requirements and fit within our existing budgets.

The display stands we've created together provide a template for staff to create professional, targeted displays that show off our collection to their best, quickly and with no fuss. They have allowed us to incorporate an element of retail design which our customers are drawn to. This is evidenced by the constant need to replenish displays as customers issue items.

The communication we had with Shout Group was key from the first discussion for all our requirements from concepts to completion giving us a product that meets our needs so exactly that we won't be making any changes to the design when we order our next units.

The great thing about this project is that it went beyond just delivering our display stands and has given us the opportunity to rollout a display system across our eight libraries that is fully interchangeable, yet can be adapted to each individual sites needs. Means we can add additional display units as and when our budgets allow.

Steve quickly understood our business requirements and has been forthcoming in sharing ideas and innovations that would enhance the service we provide to our customers."

Debra Nicholas
Places and Spaces Manager
Hutt City Libraries


A vital component in the success of Dulux’s biggest marketing program in over a decade

I have worked with Shout Group for over five years as the National Marketing Manager for Dulux. They were my preferred supplier for all our in store display and merchandising materials. Shout Group is a company who make things happen; from generating concepts and ideas, supervising production to coordinating installation.

Their most notable achievement for Dulux was the design, production and installation of the new Dulux Colours of New Zealand colour collateral stands. This was a very large project and was a vital component in the success of Dulux’s biggest marketing program in over a decade.

Shout Group worked with me in producing an innovative and market leading design, they then produced and coordinated installation of these units in over 300 paint and hardware stores across New Zealand. They did this within our budget and to the very tight timelines we were under.

I have no hesitation in recommending Shout Group to other organisations that are looking for an innovative, dynamic merchandising and display company with a can do attitude.

Michael O'Donnell
National Marketing Manager Dulux New Zealand (Now Nova Energy)


Mitre 10

Co-ordinated the entire project and created an excellent result within our timeline

Steve Laing has worked with us on a number of projects, particularly involved with the roll-out of Mitre 10 MEGA.

Steve has the ability to interpret a brief and come back with innovative ideas to enhance the effectiveness of what we are trying to ahieve.

We continue to use him as an external resource because he adds value and we would recommend his services to others.

Craig Wilson
Chief Executive Officer Mitre 10

I engaged Shout Group for a highly complex signage project for the launch of our Mitre 10 MEGA stores. It involved over 70 image and content providers; Shout Group co-ordinated the entire project and created an excellent result within our timeline.

I found their strengths to be their innovative use of design, attention to detail and total focus on achieving high quality results.

Paula Arblaster
Brand & Strategy Manager Mitre 10 (NZ) Ltd


Steel & Tube Piping Systems

Success of this venture was all down to Shout Group

As a distributor of fasteners, we found the need to brand our product for the retail market, in particular through Mitre 10 hardware. As such we engaged Shout Group to come up with ideas on a suitable brand name and associated graphics.

Thus the 'Atlas' brand was born along with the motto 'a serious connexion'. This extended to labelling plastic jars the product is sold in and utilisation of the brand on all associated literature.

This success of this venture was all down to Shout Group and is now the platform for the full range of fastener products we stock.

Jim Peterson
Divisional Manager Steel & Tube Piping Systems